“If you build it they will come.” Seven ordinary words with a profound promise. Although I never memorized the movie, the message the Iowa corn farmer, played by Kevin Costner, heard in ‘Field of Dreams’, has stuck with me since I first saw the film.

The words are reminders to us that we hold the power to attract greatness but that we also have the responsibility to take first action; action that will set ourselves up to be open to the greater unknown. It’s scary to take action, to build. The process of building entails a rather sizable undertaking with a specific strategy and process. Building also implies heavy lifting and a lot of hard work. Work that takes a particular order and direction resulting in something that wasn’t there before. That something that wasn’t there before, it was built by you and created in your eye.

I built A Day in May Events not from brick and mortar but from principals I honed from working in the private club industry, which are: no matter who you are (Alicia Caldecott or Bill Gates) everyone is equally important; serve others they way you would want to be served; always operate with integrity. It was these ideals that I wanted to shine and I hoped that if I built these ideas up, and shared them, that we would attract clients and have a book of business that would support our small company.

Putting oneself out there in any manner is a risk, and very vulnerable act. Are people going to find me? What will they think of me? Will I book enough business to keep the doors open? Will I be strong enough to stand by what I built and wait for the people the find me and see what I see? There’s a quote from the movie ‘Under the Tuscan Sun’ that supports this big idea… “Between Austria and Italy, there is a section of the Alps called the Semmering. It is an impossibly steep, very high part of the mountains. They built a train track over these Alps to connect Vienna and Venice. They built these tracks even before there was a train in existence that could make the trip. They built it because they knew some day, the train would come.”

We don’t know what will happen when we build or take our first steps, but we do know that if we build what is representative of our wants, wishes, hopes and dreams others like us, who seek what we seek, will find us and being found is sometimes all that we need.